To enter your sales funnel. None of the above happens without a call to action CTA. Tell visitors what you want them to do on every page of your site note the click here to plan your visit CTA in the screenshot below. Make sure you have different calls to action for different offers. – IMAGES THAT SUPPORT YOUR VALUE PROPOSITION Its not enough to explain what your company does and how you can help visitors. Your site needs arresting images that support that message. That might include graphics showing your product in use. Or it may include showing a satisfied customer.
The images should be consistent with your brand and style. Speaking of branding – STRONG BRANDING Branding is a key part of Web design. Every element of your site should USA WhatsApp Number List support a cohesive brand experience for the visitor. That brand experience should match their expectations and leave a positive impression that lasts long after they leave. – SIGNS OF AUTHORITY People trust authority. They associate it with proficiency, reliability and professionalism. Those attributes make them more likely to buy your products and contract your services. How can you give your site the air of authority.
Mention awards your company has received in the past. for excellence in your industry. Also consider adding a list of clients and using trust seals. Its not mere bragging. Its smart promotion. – SOCIAL PROOF Your visitors want to know that other people have benefitted from working with your company. Use social proof to demonstrate as much. Include customer testimonials praising you and your staff. Post case studies detailing customers success stories. Include social sharing buttons that display how many times your blog posts and other content has been shared in the social channel. Social proof is powerful. Have you ever wondered why McDonalds claims.